The Rise of the Producer Episode
What is it about modern producers that makes them as marketable as performing artists? The crew unpacks this and other questions as we talk about how the role of the producer has evolved into a tastemaker for the music industry. Topics include: The difference between producers like Puffy and DJ Premier, what makes a producer hot, and defining “traditional” hip-hop production and what it sounds like. We also provide a sonic exploration of the genesis of Atlanta’s beats that links MC Shy D to Young Thug. We close the show with the King of TV, and talk about Atlanta, one of our new favorite TV shows.