Young Guru Lecture at RBMA Madrid 2011

Artists need their people. Gimel ‘Young Guru’ Keaton is Jay-Z’s people. When the rap-conquering MC and world-conquering mogul steps into the booth (as he continues to do, despite frequent retirement threats), Young Guru is outside, at the board, making sure Hova sounds good. Since 1999 – a staggering twelve years – this has been the way of things. Along the way, Guru has recorded pretty much every other A-list MCs. Some say he has the Midas touch. Watch as he speaks on doing what you love first and foremost, and a couple tricks of the trade.